The Official Website of The Sturgis Motorcycle Rally
84th Rally, Aug. 2nd-11th, Begins in


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Ride Hard, Run Cool, Run AMSOIL - the Official Oil of the Sturgis® Motorcycle Rally™!

AMSOIL has been a leader in synthetic lubrication since 1972 and the company's motorcycle oils and premium filter products are distinguished by their excellence. Be sure to drop by the AMSOIL booth on Main Street just east of Junction Avenue. At the AMSOIL booth you will find information on how you can purchase AMSOIL products at wholesale, product information, motorcycle oil, oil filters, air filters and more.

Bikers wishing to have AMSOIL products installed while in Sturgis can visit Mad Dogs HD Performance at the corner of Junction and Sherman Street or at Exit 55 in Rapid City.

AMSOIL Synthetic Motorcycle Oils are the world's most advanced oils for V-Twin and metric bikes, including those from Harley-Davidson. The state-of-the-art oil, which was formulated with high performance additive technology, provides exceptional multi-functional benefits for the special requirements of motorcycle applications including unsurpassed protection. AMSOIL Synthetic Motorcycle Oil helps bikes achieve optimal performance for hot-running engines, transmissions and primary chain cases.

Benefits include:

  • Improved Transmission Protection - smoother shifting.
  • Excellent Wet Clutch Performance - no slipping!
  • Excellent Corrosion Protection - protecting your engine better.
  • Outstanding Heat Resistance - Your bike runs cooler!
  • Excellent Value for Cost Effective Performance - more bang for your buck.




AMSOIL The First in Synthetics since 1972. For more information about AMSOIL synthetic lubricants and performance products, contact your nearest AMSOIL distributor, visit or call AMSOIL at (715) 392-7101 or 1-800-777-8491. AMSOIL INC., AMSOIL Building, Superior, WI 54880