80th Rally, Aug. 7th-16th, Begins in
View the 2019 Post Rally Summit

Director’s Ride

This year there will be thousands of people that will be coming to the Black Hills and Sturgis in the week prior to the Sturgis® Motorcycle Rally™, so why should we limit the fun to just one week? On Wednesday, August 5, 2020 join Jerry Cole, the Director of the Sturgis® Motorcycle Rally™, for the 2nd Annual Director’s Ride.

The Director’s Ride was started to celebrate those early riders who might not get the chance to participate in other rides throughout the Sturgis® Motorcycle Rally™. Join the Director on a great morning ride ending with lunch. Limited spots available so register early!

This will be 70 - 80-mile ride through some of the most beautiful hills country. It includes a lunch and a gas stop. 

Each registration includes lunch, swag bag and T-shirt.

Cost: $80.00 per individual

Register Now

Sturgis Motorcycle Rally Sturgis
Vacation Planning

© 2020 The City Of Sturgis Rally and Events Department
1040 Harley-Davidson Way
Sturgis, South Dakota 57785
Black Hills Sturgis Motorcycle Rally